What Product Managers Need to Know About Rapid Prototyping

Free and definitive ebook

We wrote this book for product managers as a guide to utilizing prototypes for the purpose of rapidly generating user insights. Rely on this as your handbook for frameworks and best practices, selecting the right tools, collaborating with stakeholders, and overcoming common hurdles.

What's Inside

Robust understanding of prototype use cases

Tools and services for effective prototyping

Generating invaluable user insights with prototypes


Mike Fishbein

Mike is an expert and author at Alpha. He is best known for being the host of the industry-leading podcast, “This is Product Management.”

Josh Wexler

Josh Wexler is the Solutions Director at Originate - a product development firm that works with a wide range of companies to design, build and operate digital products and services.